Activities
Submitted TV stories for "Tzeava de Media"
- “Adolescentul, acest necunoscut”, Colegiul National “E.Racovita”, echipa Adolescentina
- “Olimpici sau golani - clisee si realitati despre adolecenti in mass-media din Romania", Colegiul National "Iulia Hasdeu" - echipa GreenFlash
- “Dreamdealer”- Colegiul Tehnic “Traian”, echipa Moonshine Productions
- “Olimpici sau golani”- Colegiul National “Gh. Lazar” - echipa Morsele
- “Televiziunea pentru adolescenti”, Colegiul National “Iulia Hasdeu”, echipa Luigi
- “Revistele pentru adolescenti: pro si contra”, Colegiul National “M.Viteazul”, echipa L.A.M.E.C.
- “Calculatorul - intre informatie si divertisment”, Colegiul National "M. Viteazul", echipa Macrosoft
- “Ce vrea adolescentul de la lume si ce vrea lumea de la el?”, Colegiul National “M. Viteazul”, echipa M.A.A.A.I Energici
“Adolescentul, acest necunoscut”, Colegiul National “E.Racovita”, echipa Adolescentina
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99 punks or 1 over-achiever?
TV stories competition for teens “Media Tube”, organized during March-May 2009 by SHOTRON, in partnership with the Bucharest's "Inspectoratul Școlar" and with the valuable support of the Humanitas and Tritonic Publishing Houses and the newspaper Cotidianul, has opposed almost 100 young reporters from 10 Bucharest high-schools.
The 20 teams in competition were especially attracted by the theme “Over-achievers or punks: cliches vs. reality about teenagers in the Romanian media”, but they have also boldly approached subjects related to the teens image as reflected in broadcast or print media.
The general opinion of the youngsters asked in the TV stories was that teenagers are not "seen" by the media as they really are and neither can they find subjects of TV shows addressed to them. The winning story tackles the theme of the television for the teenagers, underlining the lack of adequate shows, targeted to that age.
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News about Santa Claus
SHOTRON establish "The Friends of Dilematix" program, in partnership with the Bucharest City School Inspectorate and "Dilematix", "Dilema Veche" magazine's children issue.
The project unfolded in 2 schools in the 3rd District in Bucharest, the secondary School no 195 and the "Federico Garcia Lorca" secondary School no 196 and with the participation of the 3rd, 6th and especially 2nd grade pupils of the School no 195 - participation due to former collaboration with "Dilematix".
Media Literacy in Romania
Parents' playground and children's workshop
"SHOTRON" launches for the first time in Romania the Media Literacy Program (MLP). The program is targeting children between 6 and 11 of age and aims to provide children the necessary knowledge in order to distinguish from various forms of media, to comprehend the message shown by mass-media and to choose the proper ways of media expression.
"Children are exposed to a constant informational flow by the media. They receive in a daily manner informational that contains extremely complex messages. As we all know, today media plays a very important role in our children's lives; regardless if they are watching cartoons on TV, they are surfing the Web, they are playing computer games or they are reading a magazine, children are assaulted by messages of our consumers' society:commercials, advertising, hidden messages. Even if not all messages are targeting children, they have to know how to interpret them and how to consciously chose what's right for them" says Iulia Radu, President of SHOTRON.
"In a consumers' society, in which everyone is trying to sell with all price, ignoring the consequences, SHOTRON is aiming to recommend parents and children in Romania the proper and the les "commercial" media product, to guide children in the direction that suits them, and not in the one where others are trying to lead them", concluded Iulia Radu.
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